JWA - Creative Direction
Our team at BORN, under my creative direction, developed a series of responsive ad designs for JW Anderson, tailored to perform seamlessly across diverse platforms such as Google, Meta, LinkedIn, and more. Leveraging client-provided imagery, we crafted visually cohesive and strategically adaptive ads that aligned with JWA's branding while catering to the unique specifications and user behaviours of each platform. The designs were optimised to ensure high engagement, maintaining clarity and impact across varying screen sizes and formats. This project highlights the power of thoughtful design and strategic adaptation in creating a unified yet platform-specific advertising experience.
